Monthly Archives: August 2018

Google to Warn Enterprises of Potential Attacks on G Suite Accounts

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Google has added an optional new feature in G Suite’s Admin Console that alerts customers of cyber-attacks on their accounts.

Administrators of Google’s G Suite collection of cloud-hosted productivity apps can now get alerts from Google of potential government-sponsored backed attempts to break into their account.

The company has added a new feature to the administration console in G Suite that will trigger an email alert to enterprise customers any time Google’s threat-detection system detects activity that might be related to a government backed cyber-attack on users’ computers or accounts.

The feature is entirely optional. Administrators can choose to disable it or they can set it to send default notifications to specified users in their organization. When the feature is first activated, the default setting is for the alerts to be sent via email to the primary administrator for G Suite, according to an August 1 announcement on the G Suite Updates blog.

Google has been warning individual Gmail users since 2012 about any malicious activity targeting their accounts that the company believes may be the work of government-backed attackers. Now this service is being integrated into the G Suite admin console.

Read More (eWeek)

Disney Imagineers and Theme Park Designers Are Leading Experience Marketing into a Whole New World of Brand Storytelling

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By: Liz Alton [@Beinglizzie] Insights from Disney:

Emotions and Storytelling

Disney is one of the best storytelling engines in the world. Immersive storytelling elevated the brand beyond the basics of regional amusement parks and water slide attractions to become a global titan that’s captured imaginations from Orlando to China. The dream team that builds the attractions, the destinations, and every aspect behind the experiences are the Imagineers.

From immersive storytelling to bringing cutting-edge technologies to bear, the line between marketing and entertainment is thinner than ever before. Brands are creating apps, virtual reality experiences, pop-up branded events, and full-scale immersive tours to delight customers, tell their origin stories, show the manufacturing process, and help build deeper, emotion-based connections.

Read More (Skyword Content Standard)

My Take from Brownie Bytes

I was fortunate to know the executive VP of Imagineering at Walt Disney World in Orlando (his son was my best surfing and cycling buddy in high school / college). I got the inside scoop on how Disney produced their story-themed attractions.  Then my buddy and I were the first two “test particles” (that’s what the imagineers called us) at Typhoon Lagoon.  Yep, the first two surfers at the wave pool.

Prior to Typhoon Lagoon, in the mid-1970’s in college I worked for an engineering firm that tested a lake/beach/wave machine in a Disney World lake. It was a complete failure. The wave washed away the sandy beach every 2-3 waves and the water looked like the stirred up brown cypress oil muck that it was.  I got to ride 1 wave.  That’s right 1. It was a white-water-willy wave only the white water was the color of barely foamy puke.  Not a pleasant experience.  Not all Disney rides make it to the public.  In fact, most are running at 20% of their capacity for safety reasons.  Typhoon Lagoon can crank out a 9 foot wave.  But the public only sees 2-4 feet.

Years later I was fortunate to work for both IBM and Motorola.  I was the first multimedia producer at both companies so I got to work with Disney imagineers to build business and home of the future exhibits at EPCOT.  I learned how to develop stories with the integrated Disney spin.  A great experience.