Category Archives: Crisis Communication

VIDEO: Active-Shooter Police-Paramedic Training in Palm Beach School

See my latest weekly news broadcast that leads off with active-shooter police and paramedic training in the Palm Beach Public School.  Officers are trained to go in alone and take out the threat and not wait for backup that’s on the way. Yes, the officers did catch some rounds from the bad guys. Would you have the guts to go?

Civic Association News – R. Michael Brown, Writer | Producer [3:56]

This Week in Palm Beach | 7-27-2018 Edition from Palm Beach Civic Association on Vimeo.

Active-Shooter Training for Palm Beach Public Safety Conducted this Week

By: R. Michael Brown, Civic Association Communications Director

Police_Training-03AAs we get ready to kick off a new school year, first responders from the Town of Palm Beach trained this week for an active-shooter situation at Palm Beach Public School. It included police, firefighters, and paramedics. 

“Before this week, not every officer was trained for a solo-response to an active-shooter in a school,” said Michael Ogrodnick, Palm Beach Police Training & Community Relations Coordinator. “This is what we are training for this week, along with training to get paramedics inserted into an active scene safely, and protect them, so they can do their work to save lives.”

See More (Civic Association News)

http://www.palmbeachcivic.org/news/top-stories/2139-active-shooter-training-for-palm-beach-public-safety-conducted-this-week

 

Facebook suspends ~200 suspicious apps out of “thousands” reviewed so far | TechCrunch

Facebook suspends ~200 suspicious apps out of “thousands” reviewed so far | TechCrunch
— Read on techcrunch.com/2018/05/14/facebook-suspends-200-suspicious-apps-out-of-thousands-reviewed-so-far/

About time….

Exploiting a Person’s Personal Pain in an Interview is Wrong

Bode Miller

Bode Miller

As much as emotion makes for good TV and radio (including web multimedia), interviewers should not exploit personal pain or tragedy just to get rating points, listeners, and viewers.

I won’t show the example in this article.  That would just make me guilty of exploitation too.  But here’s the story to understand what the interviewers did:

Read More (Slate)

http://www.slate.com/articles/sports/fivering_circus/2014/02/olympics_rage_o_meter_nbc_makes_bode_miller_cry_then_presses_on_and_on_and.html
 

Brand Journalism on Steroids

Hey, nobody would ever accuse me of being a fan of lawyers, especially personal injury ones.

However, this guy took a news event about the murder of his own brother and turned it into a local 2 min. Superbowl commercial in Savannah, GA area.  Talk about NewsJacking!

This is creative non-fiction brought into movie-like special effects.  It’s not just an ad for his law practice.  The lawyer, Jamie Casino, is trying to set the record straight about the local chief of police, Willie Lovett.  You can’t make this stuff up.  Even the character names fit.

Carl Hiaasen couldn’t make a more amazing parody of southern cops and local ambulance chasers.

What do you think?

My PR Advice for George Zimmerman – Yeah He Got Arrested Again

George Zimmerman arrested for allegedly attacking pregnant girlfriend in Florida: report

George, George, George…. can’t you just stay out of trouble?

Well, if you get out of this one too, here’s my public relations advice for you.

Move to Two Egg, Florida (Yes it really exists).  Start a sod farm near The Battle of Ekanachatte to grow, what else, grass – and lay low.

In Florida, you can’t get any lower than a sod farmer.  Nobody will find you and nobody will care about you.

And you deserve hard labor.  How hard is it to avoid getting arrested?  Bustin sod is perfect for you.  It reminds me of the prison chain-gangs that used to be all over the South.  You need self-imposed prison.

One bit of additional advice.  You are only allowed a shovel, a rake, and a handsaw to cut the wood pallets to do your work.  Try and stay out of trouble with them.  You shouldn’t have access to any firearms, power-tools, or booze.  And absolutely no women.

Live a life of a hermit for a while.  Stay on your farm.  You need the break and so do we.

Story Here  (NY Daily News)