Category Archives: Branding

SpaceX: Not Perfection at First

All those perfect #SpaceX missions weren’t always that way. Lots of 💥 before perfection. Great videos with #humor!

How Not to Land an Orbital Rocket Booster https://youtu.be/bvim4rsNHkQ via @YouTube

Brands like HP and Apple try film to reach young consumers who skip commercials – Los Angeles Times

Nike, HP, Apple and other brands are investing in documentaries as an alternative to reaching younger consumers who are skipping commercials.
— Read on www.latimes.com/business/hollywood/la-fi-ct-brand-documentaries-20190611-story.html

Google’s core June 2019 algorithm change hurts Daily Mail

The search giant just tweaked its algorithm with a core update for June 2019, and there already seems to be an impact.

— Read on www.fastcompany.com/90360580/googles-core-june-2019-algorithm-change-hurts-daily-mail

Join Us: Brand Storytelling & Journalism LinkedIn Group

Free to join and see the latest on the topic!

www.linkedin.com/groups/3714045

We Can’t Tell If This Is The Best Or Worst Brand Tweet Of All Time – Digg

Writer Tony Posnanski got into a little beef with the Twitter account for coconut water brand Vita Coco on Wednesday and things took a rather unexpected turn.
— Read on digg.com/2019/vita-coco-pee-tweet

The Next Evolution Of Brand Storytelling

With more than 400 million active users every day, stories—the interactive videos at the top of social feeds—are eclipsing other forms of content and are quickly becoming the status quo of sharing.
— Read on www.cmo.com/opinion/articles/2019/3/11/the-next-evolution-of-brand-storytelling.html