Category Archives: Writing

Gen AI Powers Content Marketing Advantage for Early Adopters

Deloitte Digital’s new research on Generative Artificial Intelligence (Gen AI) in marketing content production reveals that Gen AI is already reshaping content production giving brands an advantage.

See the research that should compel you to collaborate with a forward leaning Gen AI content marketer.

See More [R. Michael Brown Marketing & Communications Consulting]

Your Mobile Device Reception is Worse – Here’s Why

By R. Michael Brown, Freelance Writer.

No cell service? Here's why...

Your mobile device reception is getting worse. In an era where smartphones, and Internet of Things (IoT) devices, are extensions of our daily lives, the invisible infrastructure supporting their connectivity—cellphone spectrum—is facing a critical shortage. The exponential growth in wireless devices and our insatiable demand for faster, more reliable connections has led to a scarcity of available spectrum. This shortage has important implications for the future of telecommunications.

To understand why there’s no more cellphone spectrum available, we must examine the complexities of spectrum allocation, usage, and the challenges faced by the telecommunications industry. But first, see the results of a J.D. Power user report completed this year.

On average, between April and June of 2023, U.S. cellphone users reported that out of every 100 times they tried to use data, text, or make a call, they had problems 11 times. That’s up from about nine problems per 100 connections in most of 2020 and 2021.

Reason: Demand Explosion – Finite Spectrum – The Future….

See More [R. Michael Brown Feature Story]

‘It’s Totally Unhinged’: Is the Book World Turning Against Goodreads?

For Bethany Baptiste, Molly X Chang, KM Enright, Thea Guanzon, Danielle L Jensen, Akure Phénix, RM Virtues and Frances White, it must have been brutal reading. All received scathing reviews on Goodreads, an online platform that reputedly has the power to make or break new authors.

‘I’m sorrier than you’ll ever know’ … Cait Corrain.
‘I’m sorrier than you’ll ever know’ … Cait Corrain. Photograph: Daphne Press

But the verdicts were not delivered by an esteemed literary critic. They were the work of Cait Corrain, a debut author who used fake accounts to “review bomb” her perceived rivals. The literary scandal led to Corrain posting an apology, being dropped by her agent and having her book deal cancelled.

It also uncovered deeper questions about Goodreads, arguably the most popular site on which readers post book reviews, and its outsized impact on the publishing industry. Its members had produced 26m book reviews and 300m ratings over the past year, the site reported in October. But for some authors, it has become a toxic work environment that can sink a book before it is even published.

See More [The Guardian]

AI for Marketing Software Platforms

Future Success Today: Become an AI Authority and Supercharge Your Marketing

I’m a marketing pro on a mission to become an authority on Artificial Intelligence (AI) so I can use the tech to help clients with faster and improved marketing and business – with better results.

I’m looking forward to us doing this together. Nobody can do it alone. Here’s what I’ve found up to this point.

From predictive analytics and machine learning algorithms to natural language processing and chatbots, and visual creation systems, I’ve been searching to understand how these innovations can enhance customer experiences and drive results.

How I’m Using this New AI Knowledge

As I learn these complex AI concepts and skills, I’m working on crafting them into simple, actionable insights and projects for my clients.

Most importantly, I’m trying it out. Learning by doing is the only way with new tech.

I’m experimenting with AI-driven software for marketing content and campaigns, including:

  • An AI video generator called Synthesia. Still a bit robot-like but amazing that it can do it.
  • Learning prompting on ChatGPT (OpenAI) and Bard (Google) to generate more ideas.
  • Creating realistic images and art from a description in natural language with DALL-E.
  • Using SoundDraw to generate custom music for use in video.
  • Multiplying video content with Vidyo.
  • Doing creative headline and keyword research to maximize SEO with VidIQ.

See More [R. Michael Brown Marketing News]

Business Idea? 4 Tips to Make it Successful

Build Your Brand – 1 min.

The first work day of 2023 is today for most and many are setting goals for the year.

Start strong! Your goals and ideas will always work better when you collaborate with top performers. Think about all of your past successes. Did you do it alone? Probably not. Build your brand! Here are tips to help you do that: Design, Content, Marketing Strategy, Reliable Team

See More [R. Michael Brown Tips]

Are you on Goodreads?

Are you on ⁦‪@goodreads‬⁩? Avid reader? What type of books do you read? Let’s connect on Goodreads!

#books #reading #readinglife #writer #writinglife #bookworm #fiction #novels #reader

www.goodreads.com/user/show/19996447

James Patterson’s Writing Started as a Side Hustle — Now He’s One of the World’s Highest Paid Authors

James Patterson at play in his home in the Town of Palm Beach, Florida
James Patterson at home in the Town of Palm Beach, Florida

By Jade Scipioni

At 73, James Patterson has sold more than 425 million copies of his 200 novels globally, making him one of the highest paid authors in the world.

Patterson had annual earnings topping more than $80 million between June 2019 to June 2020 and sold nearly 5 million in books in the U.S. during that time, according to Forbes.

In July, Patterson signed a multi-project deal with Amazon’s Audible for an undisclosed amount, with his first Audible Original, “The Coldest Case” out Thursday.

“I do not work for a living, I play for a living. I love doing it,” Patterson tells CNBC Make It.

But Patterson’s road to success didn’t happen overnight. He started writing as a side hustle and he faced a lot of rejection before getting his first book published.

See More [CNBC]

Today is #WorldBookDay

My personal library of First Editions.

I became a professional writer by first becoming a professional reader. Didn’t grow up with a television. I was in 7th grade when I first saw American TV. So the first years of my life it was all about books. The US Naval base library in Naples, Italy became my second home.

What has your relationship with books been like? Tell me your story.

Happy #WorldBookDay