Category Archives: Brand Storytelling

Disrupt Your Market – See Mike’s Freelance Writing Fees

Hire R. Michael Brown, Freelance Writer

Are you drowning in vanilla content, where commonplace rules? Are your competitors soaking in the drivel too – or are they beating you?

Inject a dose of rebellion – or a fresh impression – into your brand’s narrative. Maverick freelance writer, R. Michael Brown, is ready to shake up your content strategy.

Why Mike? 5 Reasons

  1. Attention Rebel
  2. Edge that Cuts Through
  3. Fearless Voice
  4. Brand Personality Matching
  5. Priceless Impact at a Bargain

See More [Meet Mike, Freelance Writing Maverick]

Gen AI Powers Content Marketing Advantage for Early Adopters

Deloitte Digital’s new research on Generative Artificial Intelligence (Gen AI) in marketing content production reveals that Gen AI is already reshaping content production giving brands an advantage.

See the research that should compel you to collaborate with a forward leaning Gen AI content marketer.

See More [R. Michael Brown Marketing & Communications Consulting]

Is Advertising Worth the Investment?

1️⃣ Increased Visibility
2️⃣ Targeted Reach
3️⃣ Brand Awareness
4️⃣ Boost Sales
5️⃣ Competitive Edge

Have you tried advertising for your business? Share your experiences or questions in the comments! Let’s discuss the role of advertising in amplifying business success. 🌟💼

See More [R. Michael Brown Marketing Consulting]

Some World War II POWs Escaped With Help From Bicycle Playing Cards

By Robert Klara

Shuffled by sharks and snuck in by spies, this deck has been the standard American since 1881

Bicycle Playing Cards with hidden maps of Germany to help POWs escape during WWII.

Of the roughly 94,000 U.S. soldiers who became prisoners of war in Germany during World War II, an especially unfortunate several hundred wound up in a camp called Oflag IV-C, better known as Colditz Castle, a 12th-century stone fortress built atop a 250-foot cliff in Saxony. The Germans believed that escape from Colditz was impossible.

But it was possible, thanks to Bicycle playing cards.

Unbeknownst to the Wehrmacht, the U.S. Office of Strategic Services (precursor to the CIA) and British Special Operations Executive had secretly commissioned the United States Playing Card Company (USPCC) to create top-secret Bicycle-brand decks—spirited in by the Red Cross—where the cards could be peeled apart to reveal miniature maps of Germany.

See More [ADWEEK]

Top 5 Ways to Crush Your Marketing Goals - And Competition by Consultant R. Michael Brown

Top 5 Ways to Crush Your Marketing Goals – And Competition

Business is getting tight! Here are the top 5 marketing and communications moves that your company should make for the rest of 2023 into 2024 to crush your competition during this slowdown.

#InfluencerMarketing
#VoiceSearch
#Personalization
#VideoMarketing
#AI

See More [R. Michael Brown Consulting]

America’s Favorite Gas Stations, Ranked

From average gas bills to how many minutes they’d go out of the way to fill up at a particular gas station, here are America’s favorite, and least favorite, places to fill up the tank.

America's Favorite and Hated Gas Stations

Payless Power surveyed 1,011 Americans about their gas station preferences, asking them about brand loyalty and how much they usually spend when filling up the tank. Ten percent of the survey respondents were Baby Boomers, 22 percent were Gen X, 43 percent were Millennials and 25 percent were Gen Z. Just over half (57 percent) were men.

Overall Costco was rated the best gas station, while Valero was rated the worst. Costco was ranked cleaner and cheaper than others, while Valero was ranked as one of the meanest stations.

On average, people who stopped at a Circle K, Speedway, Shell, Love’s or Wawa gas station spent more than $50 on each visit, whereas Costco and 7-Eleven had the cheapest bills.

Average Spend at Each Gas Station Visit

See More [Digg]

Business Idea? 4 Tips to Make it Successful

Build Your Brand – 1 min.

The first work day of 2023 is today for most and many are setting goals for the year.

Start strong! Your goals and ideas will always work better when you collaborate with top performers. Think about all of your past successes. Did you do it alone? Probably not. Build your brand! Here are tips to help you do that: Design, Content, Marketing Strategy, Reliable Team

See More [R. Michael Brown Tips]