Category Archives: Marketing

Apple should make more iPad apps for the Mac – The Verge

Dieter Bohn argues that this year at WWDC, Apple should go all in and make nearly all of its consumer Mac apps with the new UIKit / Marzipan frameworks, including Mail, Notes, Messages, FaceTime, Photos, Reminders, and Calendar. Apple should just go for it, sooner rather than later, and ideally right now.
— Read on www.theverge.com/2019/5/29/18643448/apple-wwdc-preview-mac-ipad-apps-marzipan

Crazy/Genius: Why Should We Care About Privacy? – The Atlantic

The Atlantic podcast Crazy/Genius returns to explain how privacy became the most important idea on the internet—and why it’s still so confusing.
— Read on www.theatlantic.com/ideas/archive/2019/05/crazygenius-season-three-privacy-internet/589078/

My Take by Brownie Bytes

#Google #Facebook #Amazon and #Twitter don’t have our best interests in mind especially when it comes to privacy. They are amoral techies with an agenda that we cannot trust.

The Next Evolution Of Brand Storytelling

With more than 400 million active users every day, stories—the interactive videos at the top of social feeds—are eclipsing other forms of content and are quickly becoming the status quo of sharing.
— Read on www.cmo.com/opinion/articles/2019/3/11/the-next-evolution-of-brand-storytelling.html

Influencers Are Abandoning the Instagram Look – The Atlantic

The look made famous by the platform just doesn’t resonate anymore.
— Read on amp.theatlantic.com/amp/article/587803/

FTC targets suspicious ad claims by diamond and non-hi pot CBD brands: Marketer’s Brief | AdAge

FTC targets suspicious ad claims by diamond and CBD brands: Marketer’s Brief | AdAge
— Read on adage.com/article/cmo-strategy/ftc-targets-suspicious-ad-claims-diamond-cbd-brands/317226